The placement at South Ribble School Sports
Partnership was personally chosen as it offered me an excellent opportunity to work
for a sports based company and help them with sports marketing and digital communications. Since starting my 2nd year of study I have gained a great
interest in ‘Sports Marketing’ and this has led to the study of business
marketing related modules, a dissertation which I’m researching into ‘how the
use of social media made by EPL football teams can be used by used as an effective
marketing communication for fan engagement’, and also undergoing this placement module
which will allow me to implement skills learnt in class in the real-life
environment. I also wanted to choose a
placement where the company weren't familiar as much with the role I wanted to
take, as this enables myself more of an opportunity to show what I can implement for the sports partnership team, and also offers myself a wider range of tasks to complete whilst on placement to enable me explore my strengths and weaknesses and future opportunities
Throughout my time on placement I will be using the theoretical concepts and practical examples I have learnt from lectures and assignments, and implementing these into my roles and responsibilities. In terms of focusing on my future aspirations, I hope that by undergoing an industry-based sports marketing placement and using a reflective blog, this will allow me to progress into a postgraduate masters course specializing in sports marketing and business management, with myself already gaining excellent industry experiences and built up a portfolio of contacts for potential sports marketing careers once I complete my postgraduate course.
Throughout my time on placement I will be using the theoretical concepts and practical examples I have learnt from lectures and assignments, and implementing these into my roles and responsibilities. In terms of focusing on my future aspirations, I hope that by undergoing an industry-based sports marketing placement and using a reflective blog, this will allow me to progress into a postgraduate masters course specializing in sports marketing and business management, with myself already gaining excellent industry experiences and built up a portfolio of contacts for potential sports marketing careers once I complete my postgraduate course.
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